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The definition of managing organizational culture is that members of an organization pursue the same ideas and manner of doing things as the other members of this organization with the same attitudes, beliefs and values. This type of organizational culture is what makes a company unique among others regarding the manner in which they operate.  Employees form the same values and attitudes regarding the manner in which they perform.  This type of culture can either make or break an organization depending on how they go about this and of course the acceptance of their employees in accepting this idea.  It has been proven to be quite successful.